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WeChat community is the basic transaction scene of community group purchase.It is simple and convenient.Compared with the traditional online shopping platform,it requires a series of tedious operations such as front desk searching for commodities,switching to detailed suppliers,browsing commodities,ordering and paying,etc.Community group buying only needs to submit the demand in WeChat,explain the demand,and online transfer,and then you can sit and wait for commodities.
WeChat has native tool modules,small programs/WeChat payment/sharing fission environment/people near LBS/small programs/near LBS.Essentially,the combination of native WeChat tools is applied well,which is undoubtedly a complete set of community group buying formats under WeChat ecology.
The business model of community group buying of meijia you system is:take the community as a unit,by bao ma or the shopkeeper become the leader,online with the help of WeChat group,small program and other organizations of community residents group,*complete delivery.Place orders online on the same day and pick them up within the community the next day.The platform provides procurement,logistics,warehousing and after-sales support.
Meijia you enjoy the system is the current community group on the track one of the hot head players.Meijia Youxiang was launched in June this year and is a wholly-owned subsidiary of Meicai.com.During the National Day holiday last year,The company received 1 billion yuan of investment from several venture capital firms including Shunwei Capital and*Lei Jun,and it was revealed that the money will be mainly used for the layout of Meijia Youxiang.
According to the official data of meijia youxiang,three months after its launch,it has opened Tours in nearly 40 cities,including Beijing,changsha,jinan,tangshan,tianjin,chengdu,chongqing,linyi,langfang,suzhou,etc.,and only requires a WeChat group with a delivery point of+80 people.The number of colonel of the platform has broken ten thousand now,and continue to recruit troops to buy
The products include fruits,vegetables,meat and eggs,aquatic products,snacks,dairy products,light food,grain and oil,drinks and so on.There are about 30-50 SKUs in total,which are updated daily.
微信社群是社区团购的基本交易场景。简单而便捷，相比传统的网购平台而言，需要前台搜索商品，跳转商详，浏览商品，下单支付等一系列繁琐的操作，社区团购仅需要在微信内提交需求，说明需求，在线转账，就可以坐等商品。
微信具备原生的工具模块，从小程序/微信支付/分享裂变环境/LBS附近的人/LBS附近的小程序/，本质上应用好微信原生工具的结合，无疑是一套完善的微信生态下的社区团购业态。
美家优享系统社区团购的商业模式为：以社区为单位，由宝妈或店主成为团长，在线上借助微信群、小程序等组织社区居民拼团，*完成交付。当日线上下单，次日社区内自提。由平台提供采购、物流仓储及售后支持。
美家优享系统是当前社区团购赛道上的热门头部选手之一。美家优享上线于今年6月份，是美菜网的全资子公司。去年十一期间，美菜网获得顺为资本等几家风投机构和*雷军的10亿人民币投资，并且有消息显示，这笔资金将主要用于美家优享的布局。
根据美家优享主办方数据表示，其上线三个月后已在北京、长沙、济南、唐山、天津、成都、重庆、临沂、廊坊、苏州等近40个城市开团，开团条件仅需有个提货点+80人的微信群即可。平台的团长数如今早已破万，并在持续招兵买
产品以水果为，还包括蔬菜、肉蛋、水产、零食、乳品、轻食、粮油、饮品等，总共约30-50个sku，保持每日更新。
